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Showing posts with the label seo agency in kolkata

Advertising vs Marketing - What You Need to Know as a Business Owner

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Advertising and marketing are two terms that are often used interchangeably, but they actually refer to different aspects of promoting a business. In this blog, we'll explore the difference between advertising and marketing and how they work together to help businesses grow. What is Marketing? Marketing is the broader concept of promoting a business and its products or services. It encompasses a wide range of activities, including market research, branding , product development, pricing, and distribution. The goal of marketing is to create a strong brand and message that resonates with potential customers and drives sales. What is Advertising? Advertising is a subset of marketing that specifically refers to paid promotional messages. It includes various forms of media, such as television, radio, print, outdoor, and online. The goal of advertising is to reach a large audience and persuade them to take action, such as making a purchase or visiting a website. The Difference

2023 Statistics for Branding and Advertising Agencies

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There are over one million registered brands in India. Every day hundreds of brands and start-ups get registered in India and on the global level. When it comes to entering the market as a new brand, it takes some serious efforts to establish its presence. A perfect brand advertising strategy could help with their identification and awareness among customers. In this potential market, branding doesn’t seem to be that smooth or accessible. Branding isn’t just about promoting your brand through logos, fancy websites, or mobile apps. Advertising a brand is an opportunity to let your customers know about you through a story. A brand, not just which only sells but also gives its customers a valuable experience. A brand should create its unique identity and trust among its customers by creating awareness of its products or services. Selling is an art, but it takes more than just selling to be a prominent brand. Brands today find it arduous to connect with their customers. It is because bra

Why Is AI Good for the Future of Digital Marketing Services in Kolkata?

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Do you know that AI that means Artificial Intelligence can increase your business prolificacy by 40%? Artificial Intelligence is making its path as digital marketing holds a new peak. Now it is said that your business needs to be published on a digital platform to gain more publicity. But, how is it going to work? Posting about your company on websites, search engines, email, and mobile apps is becoming quite common now. The various  digital marketing agencies in Kolkata  are not falling behind too. To improve customer services and speed up various marketing tasks, AI technology can help you. If you are involved with some enterprise, there is a high possibility that you are already using any AI technology for your enterprise. You can find a seo agency in Kolkata  to optimize your business marketing. Still, many people are in oblivion about the uses and benefits of Artificial Intelligence in digital marketing. Benefits of AI in the Digital Marketing Services in Kolkata: Artif